Job Opportunity: Paid Digital Media Specialist
Page Zero Media seeks a Paid Digital Media Specialist. Working with our world-renowned team of PPC specialists and related digital marketing professionals, the Paid Digital Media Specialist will be responsible for helping our clients expand their customer acquisition horizons beyond Google AdWords and Bing Ads. The candidate should have specific skills demonstrating a track record of […]
Why does Page Zero have a “VP, Findability”?
As a term to describe the many tasks involved in paying attention to your organic (unpaid) search engine rankings – and more importantly, the relevant referral traffic that comes from Google, Bing, and other search engines – “SEO” never seemed quite right. My dear friend Mike Grehan always hated the term, saying: “I’ve never seen […]
Page Zero Launches Online Store and Digital Marketing Strategy for Minigarden North America
Owing to the increasing cost of high-quality produce and our collective yearning to reconnect with the source of our food, the home gardening trend shows no sign of slowing down. And it’s not just those with a backyard who’ve caught the grow-your-own bug. Even urban dwellers in high-rise apartments and condos want in on the […]
Job Opportunity: Senior Programmer, Tools
Page Zero Media seeks a Senior Programmer, Tools. “Half my advertising is wasted — I just don’t know which half.” This (1874) lament by John Wanamaker remains a strong motivator for the analysis efforts of online marketers to this day. Fortunately, there really is no excuse to waste large chunks of budget overpaying for various […]
Page Zero Launches New Brand Identity & Website for Las Vegas Grand Canyon Tours
One of our longtime clients provides guided tours to the Grand Canyon, departing from Las Vegas. For over a decade, they went by the mouthful of a name LasVegasGrandCanyonTour.com (LVGCT). Those long, “keyword-rich” domain names were popular at one time, despite their drawbacks. Such drawbacks include poor consumer recall and user experience problems (cramming long […]
