What We're Thinking
PPC Managers and Deferred Gratification
Chatting with a conference speaker who just happens to be a longtime, focused SEO vendor, I didn’t have to wonder how long it would take…
Twitter Deal with Google: A Win For the Social Web
Twitter and Google have reportedly reached a deal to provide Google with access to Twitter’s entire database, including near-real-time tweets, essentially reviving a 2009 deal…
Google, Partners, and Loyalty (Or: Thanks for the Espresso Machine, But…)
It’s been just over three years since Andy Rooney died. For a time, there may have been a shortage of curmudgeonly commentary on our planet.…
Job Opportunity: Paid Digital Media Specialist
Page Zero Media seeks a Paid Digital Media Specialist. Working with our world-renowned team of PPC specialists and related digital marketing professionals, the Paid Digital…
5 Search Ad Copy Resolutions For 2015 (Search Engine Land)
It’s that time of year again! Time to set some PPC New Year’s resolutions! And what better item to start with than ad copy? Done…
Lowering PPC Bids: A Powerful Dynamic (Traffick)
With the holiday rush over, many advertisers will be resting up from — and taking stock of — the past six weeks of frenzied bidding,…