A team of dedicated PZ’ers are on their way to SocialPro in Seattle, WA for Marketing Land’s annual social media marketing conference. The two-day conference focuses on what matters most to digital marketers – actionable advice from real social media pros on what tactics work (and which ones don’t!) on leading platforms like Facebook, Twitter, and Pinterest. Attending this exciting event are PZ’ers Cory Kleinschmidt, VP of Findability, and Sarah Humphrey, Director of Social Media. Sarah will...
By Andrew Goodman President and Founder, Page Zero Media @andrew_goodman Subscribe to RSS Twitter and Google have reportedly reached a deal to provide Google with access to Twitter’s entire database, including near-real-time tweets, essentially reviving a 2009 deal that lapsed in 2011. What impact will this have on the universe? In our view, the deal is not insignificant. For marketers, the Twitter-Google integration crystallizes intuitive principles of contemporary content and social marketing. Common-sense principles of developing a social presence and building...