Conferences & Seminars

Conferences & Seminars, Search Marketing / 15.11.2018

For the second year running, Page Zero is traveling to Ottawa to attend SaaS North, Canada’s foremost event for founders and investors in software-as-a-service companies. Attendees will network, share the latest trends and tactics, and even "match-make" (from an investment standpoint). There are more dollars chasing good ideas than ever before. That’s good for startups that want to raise money at favorable valuations—sometimes pre-revenue. From an investor’s standpoint, it’s challenging. Even the “bargain bin” of...

Conferences & Seminars / 13.11.2017

Last week, with my colleagues Cory Kleinschmidt and Mona Elesseily, I attended and spoke at Pubcon in Las Vegas. To refresh your memory, Pubcon is the tactical digital marketing conference that just won’t die. As other conferences slowly decline due to changing tastes, this one keeps going and going like the Energizer bunny. Sessions are as fresh and tactical as ever; impressive for a long-running series. Sessions on LinkedIn advertising and WordPress optimization were two of many...

Conferences & Seminars / 23.10.2016

Some things happened at Pubcon, and I'm finally ready to talk about them. No, I wasn't traumatized -- just a bit woozy from the desert heat. A current ad campaign from Bermuda Tourism contends that “some things are better experienced than explained.” That would be an apt way of putting it for Pubcon, and Vegas. Pubcon, for those who’ve never attended, is a conference event (focused largely on SEO and affiliate marketing topics, but of course,...

Conferences & Seminars, Findability / 17.06.2016

A team of dedicated PZ’ers are on their way to SocialPro in Seattle, WA for Marketing Land’s annual social media marketing conference. The two-day conference focuses on what matters most to digital marketers – actionable advice from real social media pros on what tactics work (and which ones don’t!) on leading platforms like Facebook, Twitter, and Pinterest. Attending this exciting event are PZ’ers Cory Kleinschmidt, VP of Findability, and Sarah Humphrey, Director of Social Media. Sarah will...

Conferences & Seminars / 16.06.2016

On June 15, Page Zero's Andrew Goodman spoke on a panel (shown moderating above: Microsoft's Jeff Bentley) at the first ever Microsoft Canada Executive Retail Summit, held at the always-attractive Drake Hotel on Queen West in Toronto. The intimate group was abuzz with asks for Microsoft on topics such as better attribution, a new Display Network, and much more as it maintains its strong search share (30% in the U.S., 15% in Canada, with recent growth...