What We're Thinking
Page Zero Speaking Engagement: ClickZ Live New York, April 1, 2014
Page Zero founder Andrew Goodman will speak on the “Remarketing and Behavioral Ads: Whats New” panel at ClickZ Live -New York April 1, 2014. Come…
Quality Score Isn’t Actionable. Here’s What You Can Do About It (Traffick)
Everyone in PPC (and related display advertising) today knows that ad rank is determined in part by your bid, and in part by a multifaceted…
3 Simple Changes That Can Mean Big PPC Bucks (Search Engine Land)
There are many ways in which PPC accounts can go astray. For example, wrong keywords, incorrect bidding, bad landing pages, etc… I think you get…
Job Opportunity: Senior Programmer, Tools
Page Zero Media seeks a Senior Programmer, Tools. “Half my advertising is wasted — I just don’t know which half.” This (1874) lament by John…
Do “Suspicious Minds” Make the Best PPC Managers?
It’s important to adopt the proper balance between an expansionary approach and a stance of vigilance. In the right proportion, the “suspicious mind” is a…
Page Zero Launches New Brand Identity & Website for Las Vegas Grand Canyon Tours
One of our longtime clients provides guided tours to the Grand Canyon, departing from Las Vegas. For over a decade, they went by the mouthful…