What We're Thinking
3 Simple Changes That Can Mean Big PPC Bucks (Search Engine Land)
There are many ways in which PPC accounts can go astray. For example, wrong keywords, incorrect bidding, bad landing pages, etc… I think you get…
Job Opportunity: Senior Programmer, Tools
Page Zero Media seeks a Senior Programmer, Tools. “Half my advertising is wasted — I just don’t know which half.” This (1874) lament by John…
Do “Suspicious Minds” Make the Best PPC Managers?
It’s important to adopt the proper balance between an expansionary approach and a stance of vigilance. In the right proportion, the “suspicious mind” is a…
Page Zero Launches New Brand Identity & Website for Las Vegas Grand Canyon Tours
One of our longtime clients provides guided tours to the Grand Canyon, departing from Las Vegas. For over a decade, they went by the mouthful…
I Don’t Want No Scrub (Agency) on Search Engine Land
You know the song, so sing it with me people! I made some modifications to the lyrics below that demonstrate my point well: I don’t…
PPC for Start-Ups
A breakdown of three different ways start-ups often use PPC to acquire new customers and a look at which ones have proven to be the…