You Can’t Impose Crappy. (Or Can You?)—Short and Long Term Fallout from the Rapid Adoption of AI Information Tools
If you’re like me, you’ve already taken AI tools like ChatGPT for numerous spins to test out their capabilities. Before long, it became apparent that those tools will find a ready market—people will begin to “search” in a whole new way. Although they aren’t quite ready for prime time, their power is incredible. This may […]
Twitter Deal with Google: A Win For the Social Web
Twitter and Google have reportedly reached a deal to provide Google with access to Twitter’s entire database, including near-real-time tweets, essentially reviving a 2009 deal that lapsed in 2011.What impact will this have on the universe? In our view, the deal is not insignificant. For marketers, the Twitter-Google integration crystallizes intuitive principles of contemporary content […]
