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90-Day Paid Search Jumpstart

Scenario: Google AdWords, Yahoo Search Marketing, and other paid search programs are a key component of any smart online marketing program today because they offer measurable ROI and the volume of targeted site visitors you need.


PAGE ZERO NEWS
Mona to Speak at SES Chicago

Topic: "Search Advertising 101," December 10, 2008, Chicago

Andrew to Speak at SES Chicago
Topic: "Ads in a Quality Score World," December 10, 2008, Chicago

Page Zero welcomes our newest clients: Pertuity Direct, Canada Web Hosting, Canon Canada, Business and Legal Reports, The Paper Mill Store, True North Log Homes, Oxford Seminars, Etsy, and Tripharbour




Problem: Paid Search requires rigorous, scientific testing and post-click tracking. It’s also a headache to implement. Many agencies, web developers, and small shops don’t have the experience to succeed in this discipline. Moreover, many of our clients simply don’t have the time and focus (often colloquially referred to as “bandwidth”) to do it right. We care enough about paid search to make it a top priority. And that means puzzling out the hard problems and working with you to understand your challenges.

Budget Ballpark: $3,000/mo. - $25,000 in monthly paid search spend (actual or anticipated). This is the media budget for clicks on your ads. Our service fee, over and above the media budget, is quoted as a flat fee based on the size and scope of the job. At the end of the project period we are happy to negotiate ongoing maintenance contracts for 6 or 12 month periods. [Note: For larger monthly spends, we recommend a longer term project relationship – we call it
Extra Strength Paid Search.]

Pain Reliever: Page Zero’s flagship Google AdWords JumpStart or more comprehensive Paid Search JumpStart that also includes Yahoo Search Marketing, Microsoft adCenter, and other custom channels as appropriate. Typical time frame: a two-week initial research and prep period, followed by the comprehensive process of refining your paid search account performance through our 90-day JumpStart. The Page Zero team has lived and breathed paid search for years, so your account is in good hands.

Expect to pay: Our service fee for this far-reaching, detail-oriented
90-Day marketing jumpstart is in the $5,000-10,000 range.

Interested? Please get in touch by providing us a little bit more information about your company and your objectives for this project. More is better!


Request a Quote: Paid Search JumpStart
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  Name *
 
 
  Your Company Name *
 
 
  E-mail Address *
 
 
  Phone Numbers - Primary Number & Alternate Number
 
 
 
  Specify a time to call -- or we can assume 9-5 your time is OK:
 
 
  URL(s) of Website(s) to be Promoted *
 
 
  Please tell us a few words about the current state of your online marketing, and why you’re interested in paid search campaign services from Page Zero. (More information is better.)
 
 
  What are the primary products and services you’ll be focusing on?
 
 
  What is the approximate maximum total budget you expect to allocate to paid search (clicks) in the next 12 months, including all sources (Google, Yahoo, etc.)?
 
   
  Any comments or questions for us at this preliminary stage?
 
 
  Are you interested in any of Page Zero’s related services?
  Online Public Relations
Website Refresh or Redesign
Conversion Improvement
Elements of SEO (Organic Search Visibility)
 
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Consulting from Page Zero
Paid Search Marketing
Expert management of AdWords & YSM accounts
Conversion Improvement
SEO, Landing Page Juice
& Website Design Refresh

Page Zero Publications
Google AdWords Handbook
By Andrew Goodman
Get the original handbook packed with do-it-yourself tips on maximizing ROI with Google AdWords!  
MORE INFO
 

 


About Page Zero Media

Founded in 2000 by Andrew Goodman, Toronto-based Page Zero Media has implemented over 250 paid search advertising campaigns. We also do other things! Our diverse range of clients include: niche retailers (NutsOnline.com, TheLightbulb.co.uk, AppliancePartsPros.com); large retailers (Canadian Tire); niche-sensitive consumer lead generation (HIFU.ca); B2B lead generation (Intellishare Environmental); financial companies (E*TRADE, BMO Investorline); media companies (Torstar Digital); Internet pure plays (PayPal, CareerBuilder). Page Zero’s management team: Andrew Goodman (Founder; Author, Winning Results with Google AdWords (McGraw-Hill, 2005, 2008); Dean Towers (Founding Partner, Director, Client Services); Mona Elesseily (Director, Internet Strategy; Author, Mastering Panama); Cory Kleinschmidt (Director, Web Development; Co-founder, Traffick.com).

 
 

 

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